Permission Marketing: How to Market Ethically Through Email

All types of marketing raise ethical questions and subjective interpretations. From online marketing to old-fashioned U.S. mail marketing, advertisers, businesses, and marketers have always had to walk along a relatively clear, well-defined line. On one side is...

How to Handle Pricing!

I’ve been coaching and mentoring virtual assistants for more than ten years.  The number one issue that comes through in everything from marketing to client retention is ALWAYS pricing.  How to establish your rates?  How to take a rate increase? ...

Niche Hesitant?

I just recently replayed my February Elite VA Insider’s CD on Niches, featuring Candy Beauchamps, CEO of OffAssist (www.Offassist.com), which reminded me that I was one of those VAs who just couldn’t understand all the fuss about establishing a niche.  I really...

Generate Free Blog Traffic With Blogger Forums

Blog forums are a great place to start generating free traffic for your blog. Because of the obvious shared interest in the topic, blog forums create new interest and grow your following. Some of the more well known blog forum sites are: Blogger Forum, Bloggeries and...

Gain Subscribers for Email Marketing Through Your Website

The task of building a list of subscribers for email marketing isn’t too difficult if you already have a website that has engaging content and decent traffic. However, your visitors won’t sign up just because you asked, you need to optimize your site to...