Build Trust Through Email Marketing Content (Part Two)

Last week we discussed giving more than you gain in your email marketing pieces, as well as, keeping promises.  We close this discussion with important insights on proofreading and how best to communicate. 3. Proofread your emails. While I would think this goes...

Build Trust Through Email Marketing Content (Part One)

Your email copy plays an immensely important role in gaining trust from subscribers. While the quality of information is still the most important element, there are a lot of other factors to consider. Listed below are those I find most important. 1. Give more than...

Article Marketing Advantages For Business (Part Two)

To continue our discussion of the advantages of article marketing to promote your business, we look at some immediate benefits. Carrying your name across the Internet can also give you some excellent reputational benefits.  To build your reputation, focus the...

Article Marketing Advantages For Business (Part One)

Article marketing on the Internet harnesses the power of the Web and the hunger for written content.  Article marketing allows writers to promote themselves, their websites, products or literally anything, by writing about them and making the content freely...

Creating a Simple Marketing Plan

Many of you broke into a sweat after reading the title, didn’t you?  Most Virtual Assistants I work with don’t have a plan because they believe it’s too hard, too time consuming, or they just don’t know where to start. Creating a good marketing plan doesn’t have to be...