The next two options to consider are: Focus Your Marketing Message Minimizing your marketing costs, especially in the early or lean years, is vital to staying on track in your VA practice. Focusing your message to meet the needs of your niche, and the problems...
Over the coming weeks I’ll be addressing everything you might like to consider when it comes to finding or developing your niche. If you’ve been in business for several years, I’m sure you’ve heard about niches before. You either have a niche or have decided...
Did that title give you pause? Many people struggle to answer this question. Sometimes referred to as your elevator speech, or infomercial, having a smooth and easy to understand response will really go far in helping people to know who you are and what...
Appearance is everything, even in the success you can achieve through email marketing. Your branding, and the trust you gain through recognition, is gauged by the appearance of the messages you send to subscribers. The design you utilize, projects your quality and...
Your email copy plays an immensely important role in gaining trust from subscribers. While the quality of information is still the most important element, there are a lot of other factors to consider. Listed below are those I find most important. 1. Give more than...
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